Tulsa Route 66 Main Street is a non-profit organization dedicated to revitalizing the Southwest Boulevard Corridor in Southwest Tulsa. One project at a time, we are working to restore life into the Main Street District.
Tulsa Route 66 Main Street is a 501 c 3 non-profit organized in 2007 as part of the Oklahoma Main Street program. One of four Urban Main Street programs in the state, our project area centers on Southwest Boulevard (better known as Route 66 ) from the Arkansas River to 33rd West Avenue. Our mission is to restore the Southwest Boulevard corridor as the cultural, educational and economic backbone of our community.
Tulsa Route 66 Main Street follows the National Trust's Main Street Approach to revitalization which strives to create public/private partnerships to encourage reinvestment in historic commercial districts. As part of the Main Street program, the successful 4 Point Approach uses four committees to work on organizational development, promotions and marketing, design, and economic restructuring.
Our Main Street district is rich with some of Tulsa's most important early history - including Native American, oil, railroad and Route 66 - the area suffered decline after a series of highway construction and urban renewal projects cut through its older neighborhoods in the 1950s and 1960s.
Today the area still boasts the small-town feel with a collection of small businesses, civic-minded residents and one of Tulsa's most revered high schools, Daniel Webster High School.
It also is home to some of the metro's largest employers including HollyFrontier Corporation, Goodwill Industries and Oklahoma State University's College for Osteopathic Medicine.
Rt. 66 Main Street focuses its efforts on the business corridor, and collaborates with City of Tulsa, among others to carry out its mission of revitalization.